Pg 32
Summary: This section of the book discusses how to analyze an authors argument and responding to that argument with a rhetorical analysis. They provide three ways to help you understand a writers argument; picking out and numbering the main points, identifying the authors motivation and making a personal connection to your own experiences. After understanding an authors argument, you respond with a rhetorical analysis which is a response to an an already talked about subject in which you include views from other authors and add your own information
Quote: "By understanding the authors' arguments and making these connections, the student begins the writing process" (Pg 32).
If you aren't able to understand an authors point of view or argument, you will not be able to write a rhetorical analysis. Therefore, you can not start the writing process. Understanding an authors argument is critical to gaining a better concept of a topic. Also, understanding the authors motivation will make it easier for you to read because it makes the readers more interested.
Question: Can you still write a rhetorical analysis if you disagree with the author?
Pg 36-38
Summary: In this section of the book we learn about the steps to creating a rhetorical analysis. The first step is to identify the situation. This is the motivation behind the writing. Identifying a problem topic and explaining why this is a situation. The second step is identify your purpose. Your purpose is what you're trying to accomplish with this essay. It can be responding to a situation or adding new information to a developed topic. The third step is to identify your claim or thesis statement. Your thesis/claim is the controlling idea that crystalizes your main points. Authors must justify their claim with reasons and evidence. The final step is to identify your audience. In order for the audience to be engaged in your writing, you have to write in specific ways that will interest your audience. You can do this by manipulating language in a way that will grab the attention of the readers.
Quote: "Notice that his thesis also points to a solution: making cultural literacy the core of public school curricula" (Pg 37).
The author writing this thesis statement points out not only what the situation is, but also what he believes the solution is. This tells the reader that he will be talking mainly about this solution throughout his writing. The authors solution is also his thesis or main claim.
Question: What is the difference between your purpose and your thesis statement?
Pg 236-241
Summary: In this section of book we learn about how to analyze visual rhetoric. Visual rhetoric images portray an argument that is supposed to move the audience to think or act in a specific way. The first step in analyzing visual rhetoric is to pay attention to where the ad appears. You have to notice how the position of these images affects who views these images the most. The second step is to identify what part of the image draws your attention. There may be some things in the images that are bigger or brighter than other things to draw your attention even more. The third step is reflect on what draws your attention. Question why certain things draw your attention the most and what those images make you feel. The next step is to consider the ethos of the image. In other words consider what the purpose of this image and why did the creator make it that way. The next step is to analyze the pathos in the image. In this step you will analyze how the visual rhetoric makes you feel and how you react to that image. The final step is to understand the logos of the image. This is understanding the logical since of this image. Consider if you are able to make sense of the entire ad as a whole and how things relate to each other.
Quote: "Everywhere we are confronted by visual images that aim to persuade us" (Pg 237).
I find this statement to be extremely true. Living in a society with rapidly growing technology only makes communication even easier and faster. This gives more opportunities for companies to show their ads almost everywhere. Learning how to analyze these rhetoric ads can help us understand these ads and determine how we feel about them.
Question: Can visual rhetorics appear anywhere in other forms other than ads?
No comments:
Post a Comment